I don’t know what was with me today but I felt like browsing Alexa. I was curious about one of my sites and about Mahalo. Both going up! Then I saw something really interesting. It said “get your custom t-shirt”. It hit me when I remembered that Shoemoney is showing the t-shirts he got from his readers, each Friday offering exposure. He’s become a frequent speaker at all the big conferences about affiliate marketing, about search engines and stuff related, where I always see him in his green AuctionAds t-shirt. This could be a reason why his company is getting so much exposure these days, this is what they remember Jeremy for. The CEO of AuctionAds.

Therefore the idea is simple. Creating a custom t-shirt with your logo or URL that you can give away to people or wear them yourself will make them remember, will make your brand more powerful. T-shirts are great promotional products and you see them everywhere because they work at trade-shows, contests, giveaways, product launches or even seminars. The recipient will smile and say “thank-you” so the response is very positive.

T-shirts are not the only promotional products out there. Pens, backpacks, briefcases, clocks and watches, travel accessories, cups, are all working both on the internet or in your offline business.